Swathy Prithivi speaks modestly about her years at Uber and Opendoor, but her role as manager at those powerhouse firms made her well-positioned to set out founding her own startup. Atomic VC was there from the outset, with a unique approach to early-stage investing that — in some senses — is more akin to an incubator than a traditional venture capital firm.
Prithivi and Atomic Principal Jordan Kong join us today on TechCrunch Live to discuss the formation — and early misfires — of what would ultimately become the weight loss startup, Found. The company seeks to differentiate itself by position obesity as a “disease, not a decision,” offering complex medical insights tailored to patients’ different journeys.
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